Creating trailers and cinematics for blockbuster game franchises including League of Legends, Apex Legends and Rise of Kingdoms, Passion are experts in producing films to grow and expand a gaming universe. With skilled storytelling directors and industry-leading technologists, Passion is uniquely positioned to develop never-seen-before styles and looks to stand out in a fast-paced market.
Game Trailers & Cinematics
Cookie Run: Kingdom x BTS ‘Braver Together’
Andy Martin directs the 2D launch trailer for Cookie Run: Kingdom’s highly anticipated collaboration with Kpop sensation, BTS.
Free Fire x Justin Bieber 5th Anniversary ‘Reunite The World’ Film
Directed by Dave Scanlon, superstar Justin Bieber is transformed into a playable CG character for the celebration of Free Fire’s 5th anniversary launch, ‘Reunite the World’. Through impressive research and development, Justin Bieber’s action sequences are entirely generated through MO Cap technology and transported into the game’s expansive world by PASSION’s incredible CG team.
For the release of Styanax, the 50th ‘Warframe’ of the eponymous game, Digital Extremes tasked PASSION Paris to produce an ambitious, traditionally 2D animated film directed by David Pagaille. This marks the second collaboration with newly signed David and Passion Paris, and results in a film as ambitious as the game itself, combining story, narration and intense action.
HYENAS ‘Announcement Trailer’
The announcement trailer for HYENAS, a collaboration between Jon Saunders and Mads Broni, looks like nothing else. The result of intense look development by Jon and the in-house team at our PASSION London studio brought to frenetic life by talented directors Jon and Mads. HYENAS is a new multiplayer sci-fi FPS from Creative Assembly, the studio behind Alien: Isolation and the Total War series. Team up with your pack to steal priceless pop culture loot from the Mars billionaires and rival crews.
Rise of Kingdoms ‘Egyptians’
Directed by againstallodds, their 2nd trailer for Rise of Kingdoms introduces a new Egyptian civilisation to the game. Realised in stylised CG animation, the film uses the established characters and designs from the game and brings them to life in an epic CG cinematic short. Heroing the renowned leader Cleopatra and her fight to rebuild Egypt with the help from the resurrected Thutmose III.
Guild Wars 2 ‘End of Dragons’
againstallodds directs the launch trailer for Guild Wars 2 ‘End of Dragons’, the third expansion for the award-winning and critically acclaimed multiplayer game.
Free Fire ‘Lucha Libre AAA’
Mads Broni directs this explosive trailer for Garena Free Fire’s latest collaboration with Mexican wrestling company, Lucha Libre AAA. Mads takes the comic book inspired style to the next level, with impressive texture, vibrance and incredible detail in every character and fight sequence. The trailer features great icons in Mexican wrestling, such as, La Parka, Aerostar and Lady Shani, and introduces new playable features in commemoration of Lucha Libre AAA’s 30-year anniversary.
Free Fire ‘Booyah Day’
In celebration of Booyah Day, a global celebration in the world of Free Fire, the game’s most iconic characters attend the biggest tournament of the year. When uninvited guests show up and ruin the fun, the warriors band together to battle evil with unexpected help from a brand new character, Leon. Jon Saunders directs this exciting story in eye-popping style full of action and suspense with results that look like a comic book come to life. Jon takes the unique vision established on previous Free Fire instalment, Project Cobra, to the next level in this blockbuster short.
Free Fire ‘To The Max’
Passion Paris directors Jack Antoine Charlot and Valere Amirault produce an exciting 3D music video for Free Fire’s new ‘Max’ collection. ‘To the Max’ uses impressive 3D motion capture technology to produce authentic and realistic performances from the rappers, creating an enthralling experience close to what can be seen in current rap music videos.
Free Fire ‘Project Cobra’
Directed by Jon Saunders, the trailer for Cobra for Free Fire, the battle royale mobile game, has a brand new look for games trailers. the 2D anime-inspired 3D trailer is kinetic and action-packed giving a glimpse into the power that the Legendary Cobra Bundle will bring.
League of Legends – European Championship 2021 (LEC)
For the League of Legends European Championship (LEC) of Summer 2021, the LEC is putting its best foot forward with their new film teaser, directed by David Pagaille, the brand new director signed on by Passion Paris. With a deep understanding of LEC’s brand renewal and working hand in hand with the LEC team, David and Passion Paris created a 1’10’’-long teaser in the way of anime openings to introduce the 10 teams competing in the LEC Summer edition, using references like Gurren Lagann and Mob Psycho 100.
Rise of Kingdoms ‘The Vikings are here!’
The new trailer for the real-time strategy game, Rise of Kingdoms, introduces the warriors of the North, the Vikings. Directed by againstallodds, the film features the Viking leader, Ragnar, giving an epic speech preparing for war, readying his sword and stepping out to face his army while snow swirls around. Realised in stylised CG animation, the film uses the established characters and designs from the game and brings them into an epic cinematic short.
Apex Legends ‘The Endorsement’
A ‘Stories From The Outlands’ trailer for Apex Legends directed by Mads Broni. Created using cel 2D animation with richly realised backgrounds and fast-paced action sequences. While running her own modding shop, Ramya Parekh (aka Rampart) built her rep in underground gauntlet circuits. But success has a way of making enemies. Good thing she knows how to use all those fancy weapons she’s upgraded…
Apex Legends ‘Legacy of a Thief’
A ‘Stories From The Outlands’ trailer for Apex Legends directed by Mads Broni. When everything was taken from her, Loba Andrade learned how to take from everyone else. The Apex Games’ newest Legend is used to getting what she wants — no matter how well it’s guarded. She tried to let her past go, but things have a way of catching up…
Apex Legends ‘Crypto’
A Stories From The Outlands trailer for Apex Legends directed by Mads Broni. Revealing the lore of the new Legend Crypto, the film is a kinetic mix of 3D environments and 2D animation. With flowing action and futuristic backdrops, the film introduces the newest Apex character to enter the fight…
Free Fire ‘World of Tomorrow’
Mads Broni concludes the climatic ‘Sori and Dua’ story from the first instalment of the Free Fire Continental Series. Mads brings a dynamic blend of animation with a 2D anime style design, accompanied with an effective CG look to give limitless expression and creative movement to the characters.
Apex Legends ‘Forge’
Another ‘Stories From The Outlands’ trailer for Apex Legends directed by Mads Broni. Teasing new Legends The Forge and Revenant in a beautiful, but dark character interview. This film combines classic 2D character animation with 3D environments in a way that brings realism and beauty to what turns out to be an horrific scene.
League of Legends ‘Get Jinxed’
League of Legends is one of the most played PC games worldwide. Arnaud & Jerome’s films, including this widely acclaimed cinematic featuring the character ‘Jinx’, earned them millions of YouTube views, building and maintaining the momentum of this popular online video game.
League of Legends ‘Ekko: Seconds’
League of Legends is one of the most played PC games worldwide. Arnaud & Jerome’s films, including this widely acclaimed cinematic featuring the character ‘Ekko’, earned them millions of YouTube views, building and maintaining the momentum of this popular online video game.
League of Legends ‘Warriors’
League of Legends is one of the most played PC games worldwide. Arnaud & Jerome’s promo follows a keyboard warrior on his journey from bedroom gamer to world class professional. Eschewing traditional fantasy stylings, the promo is urban and graphic in style.
LEAGUE OF LEGENDS ‘LEGENDS NEVER DIE’
League of Legends is one of the most played PC games worldwide. ROYGBIV’s promo for ‘Legends Never Die’, receiving 5 million YouTube views, follows three warriors as they travel to the League of Legends World Championship arena. The Trailer has its own style between 2D and 3D with ROYGBIV creating something never seen before, an exciting visual world for the larger than life League of Legends characters to inhabit.
League of Legends ‘Worlds 2020, How and Why to Watch’
Quatre directs an explainer video for the League of Legends competition, ‘Worlds 2020’. Quatre takes a fun and creative 2D approach to explain why and how you should watch one of the biggest esports competitions in the world.
Free Fire ‘Be The Legend with Chrono’
Dave Scanlon directs an action-packed 3D trailer for Free Fire’s ‘Chrono’. This fast-paced trailer reimagines football player, Cristiano Ronaldo, as an unstoppable solider caught in an intense fight sequence.
Free Fire ‘Legendary Bounty Hunter, Operation Chrono’
Timekeepers provide a closer look at the story behind Chrono. The duo takes Chrono’s abilities to the next level with their rich expertise in fluid CG realism. In this action-packed trailer, Timekeepers reimagine football player, Cristiano Ronaldo, as an unstoppable solider ready to take down anyone in his way.
Bethesda and Rokkan wanted to create 3 prequels to the AAA videogame, Dishonored, to help promote the game prior to it’s launch. Each piece was meant to give a bit of backstory to the world of Dishonored, but Rokkan and Bethesda wanted to create a completely unique visual language for these shorts. Jon and his team took inspiration from Egon Schiele and many stark black and white illustrations for their look and embraced the hand crafted feel for the piece as a whole. In the end they generated around 3,000 unique frames in Photoshop in order to animate this piece.
Black Future ’88 ‘Nintendo Switch Trailer’
Mads Broni has created a kinetic, anime styled trailer for Black Future ’88; a Synth-Punk rogue-like 2D action Shooter.
Harmonix ‘The Beatles: Rockband Intro’
The Beatles: Rock Band is a 2009 music video game developed by Harmonix. The intro for the game features virtual portrayals of the four band members performing the songs throughout the band’s history, including depictions of some of their famous live performances, as well as a number of “dreamscape” sequences for songs from the Abbey Road Studios recording sessions during the group’s studio years.
Harmonix ‘Dance Central’
This is a cinematic for the ‘Dance Central’ game from Harmonix and MTV Games, completed in-house at Passion’s London studio, with character designs by co-director Robert Valley.
Agents of Mayhem
A cinematic trailer for Volition’s ‘Agents of Mayhem’, taking us on an action-packed ride through the heart of Seoul where the agents live up to their name by causing raw, disruptive mayhem. Arnaud & Jerome had worked together on several gaming titles before this, depicting epic, vibrant worlds, using 3D techniques but maintaining a unique 2D aesthetic.