Mercedes-benz ‘Deer’

Director

MCBESS & SIMON

CLIENT

Mercedes Benz

Mcbess illustrated the story of a Mercedes that has a near run in with a deer in the dark. The film aims to showcase the usefulness of the car’s Night View Assist.
Conceived by Mercedes-Benz’s lead agency, Antoni Berlin, the spot combines illustration with typography in time with the fast pace of the voiceover to create a piece of work distinct from other safety technology ads.