Loteria ‘Justino’

Director

againstallodds

Client

Loteria de Navidad

Agency

Leo Burnett Madrid

Spain’s Loteria de Navidad, drawn once a year at Christmas, is considered the world’s largest lottery, and Passion was approached to help craft the official film for the Christmas campaign. Passion teamed up with againstallodds to create the 3 minute animated spot, featuring the heart-warming story of its protagonist and the star of the campaign, Justino.