Erste Group ‘#HannaBumblebee’

Director

Kyra & Constantin

Agency

Jung von Matt/DONAU

Client

Erste Group

Music

Mcasso

Directed by Kyra & Constantin, '#HannaBumblee' sees the return of fuzzy, cute characters at Christmas for Erste Group. In a world where bumblebees have forgotten how to fly, the tactile animated story shows that the only thing you need to rekindle a hidden ability is a little bit of friendship. Meet Hanna the Bumblebee as she makes multiple attempts to learn to fly…without success. She almost gives up until her friend Max shares some self-belief at Christmas which suddenly makes all the difference. The film is set to a specially written and recorded lyrical track by Mcasso Music.


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