Loteria ‘Justino’

AWARDS
ITFS Animated Commercial 2016
ANDYs 2016
British Arrows 2016
AICP 2016
Cannes Lions 2016
TheDrum
The One Show 2016
ADC Awards 2016
El Sol 2016
AEAF 2016
Annie Award 2017

Director

againstallodds

Client

Loteria de Navidad

Agency

Leo Burnett Madrid

Spain’s Loteria de Navidad, drawn once a year at Christmas, is considered the world’s largest lottery, and Passion was approached to help craft the official film for the Christmas campaign. Passion teamed up with againstallodds to create the 3 minute animated spot, featuring the heart-warming story of its protagonist and the star of the campaign, Justino.