CTM ‘Easy Decision’

Director

DARREN WALSH

Client

Compare the Market

Agency

VCCP

Compare The Market’s world-renowned campaign featuring Aleksandr the meerkat launched in 2009, and has since gained international recognition. The campaign’s success along with the fame of and admiration for its characters inspired many more spots over the years, and even books and other merchandise. This Christmas advert for the cinema promotion, Meerkat Movies, sees Sergei faced with a ‘mates vs dates’ dilemma, having to choose between Nicole Kidman and Alexandr as his cinema date.